The Pitch

The Winter Wonderland Soda Showcase, a collaborative effort between Coca-Cola and Pinterest, invites guests to partake in a winter market event. This gathering celebrates Coca-Cola's versatility as an ingredient in various meals.

Attendees receive an empty key ring, upon entry to carry around with them as they explore enchanting booths, each offering unique Coca-Cola-infused recipes.

The event promises to warm hearts and tantalize taste buds, showcasing the delightful synergy of Coca-Cola and fine cuisine.

Along the way, they collect recipe cards, which they can compile into a personalized Coca-Cola recipe booklet, preserving the event's essence.

The Design Family

Fonts used:

Domaine Sans Display - Winter Wonderland Soda Showcase and Title case for Recipe Classification (Apps, Main, Desserts)

Domaine Sans Text:

Black - Cabin #

Medium - Recipe name

Regular - Recipe instructions

Light, Medium Italic: Other supporting text within the mockups

Unit Rounded Pro Medium: Master Document text

Unit Rounded Pro Black Italic: Master Document header text

Colour Pallets:

Overall Event theming:

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#a35927

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Document theming:

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The Assets

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Meraki Forest